Friday, January 3, 2014

Movie Posters..... Media Literacy

Showing a DVD does not mean that Media literacy is being taught.  It is teaching students how media messages are being constructed, who constructs them, the audience, why they are constructed and how they are constructed.  We cannot expect students to produce effective media if we do not equip them with the necessary skills to understand media.  To Understand Media Literacy better visit Center For Media Literacy where you will find a post written by Neil Andersen where he discusses the importance of Media Literacy Education.

I have surfed the net looking for some  instructional model on how to teach Media Literacy. I realized that to teach Media Literacy is to understand the Media, the messages conveyed  and how these messages in some way guide us in the decisions we make. I also realized that its more than just tv. Its newspapers, magazines, graphic novels, films, photographs, posters, songs, radio, music, etc. 

So I decided to begin my lesson on Movie Posters. 
The following is a synopsis of my lesson.  This lesson took about a month and half from start to its completion. 

 My students deconstructed movie posters and then they produced their own.  Students were given opportunities to self-regulate, communicate through class discussions and presentations, to use ICT for learning, critically analyze, synthesize and evaluate posters.

To see a more detailed lesson synopsis (not a detailed lesson plan), click on the links to view everything I used.
Movie Poster Activities
Power Point Activity
Video Tutorial for Photoshop

I used the ideas on http://www.webdesignerdepot.com/2011/02/7-elements-of-a-great-movie-poster-design/  to help put my lesson together for when my students critically analyzed their movie posters.  I changed  the posters on this site to accommodate for the age  level of my students.  I also borrowed ideas from various websites.

Thank you to Sandra Mustacato for her support and resources.

Now where do I go from here?  Like I mentioned, there are other Medias to help students understand and deconstruct.  We will build on this lesson and move onto understanding advertisement and its marketing tricks.
What do you think?